ikp | PR Agentur Österreich: Wien Salzburg Vorarlberg Graz

Case

Skoda Magazin

Corporate Publishing
Skoda Magazin

Twice a year, in spring and autumn, all existing customers and friends of the ŠKODA brand receive the MOVE ON magazine.

In addition to interesting reports on the latest ŠKODA models, the magazine also contains information on offers and promotions from the service sector, Porsche Bank and accessories. Entertaining reports and news about the ŠKODA brand round off the magazine. The four-page “MOVE ON junior” supplement, which is aimed specifically at children, is particularly popular.

Auftraggeber

Customer

Porsche Austria GmbH & Co OG

Event

Case

ŠKODA Kundenmagazin MOVE ON

Zeitraum

Period

June -September 2022

Strategy services

  • Concept and idea
  • themes

Content services

  • Copywriting and design of the articles

Channels

  • Project management print magazine
  • Online version of the magazine

Result

  • Circulation growth over many years
  • Increase in the number of pages
  • Increase in the number of hits on the online version