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Case
With the “#meintraumtag” (mydreamday) social media campaign, the cable cars in Vorarlberg ask their community to post photos, stories and videos of their dream day in the mountains of Vorarlberg. Up for grabs for the winning entries are summer and winter day tickets for the skiing and hiking areas in Vorarlberg.
Client
Cable cars association of the Vorarlberg Chamber of Commerce
Case
Meintraumtag (mydreamday)
Campaign period
ongoing project (since winter 2017)